Saucony
@saucony2 posts on footnotesaucony.com
№ 48 · 20 September 2026
Saucony and Stan Birch release the Guide 7 after a 48 hour raffle
@saucony hands the Guide 7 to @stanbirch__ for a release that goes global on 21 September, after a 48 hour raffle at stanbirch.com that closes first. The order is the interesting part: the designer's audience gets the gate before the brand's own shop does.
№ 12 · 18 August 2026
Two pitches, one week.
@saucony ran the ProGrid Omni 9 today with @d.angelopeak, and the copy never reaches for a spec: style it, run it, remix it, repeat. The Paramount Max, posted in the same stretch, gets the opposite framing, led by next-gen incrediRUN foam and tuned, in Saucony's words, for everyday comfort. One shoe is asked to stand on its lines, the other on its midsole. Saucony is running both arguments in the same week, which is the more interesting position.
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